© 2019 by Evan Waters

BEYOND THE CLICK BLOG

May 1, 2017

Money First, Not Mobile First

In emerging markets, companies’ best customers are often those countrymen and woman with purchasing power. Beyond the United States and a few western European countries, explicitly targeting on income is limited. As a result, marketers need...

March 27, 2017

Learn three new, innovative audience segments to add to your AdWords account to supercharge ROI and conversions.

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December 22, 2017

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