Evan Waters is the SVP Marketing for Blinkist (acquired by Go1). Previously, he served as the Head of Marketing for OLX in Romania, Portugal, and Bulgaria. Waters is a dynamic growth professional with an outstanding track record of growing companies of all sizes, markets, and maturities.

 

He currently works with Blinkist to elevate their acquisition and retention programs. This involves first deeply understanding the customer and market through a combination of qualitative and quantitative market research.

 

Evan spent five years with Prosus (formerly Naspers) where his portfolio support included work for Flipkart, Souq, Allegro, OLX, Udemy, eMag, Delivery Hero, iFood, Codecademy, Brainly, MultiChoice, Super Sport, DStv, LetGo, JoyMode, Properati, fix.ly, Avenida, Konga, and Fashion Days.

 

In addition, Evan has served as a growth consultant or advisor to Jerry Insurance, Locket, Health Sherpa, Winnie, Zencare, Serenis Health, Cater Cow, FuneralFide, and PayLode.

 

Prior to joining Naspers, he built the paid consumer acquisition program at Trulia (acquired $3.5B by Zillow), ignited growth as the first marketing hire for startup Tripping.com ($100M+ valuation), and worked with a variety of established and growing companies on improving their digital presence through data-driven, user-centric, strategic growth initiatives.

 

His work has been featured on Google AdWords, Search Engine Journal, WebCertain, SMX East, The Next Web, Savage Marketing, Mobile Growth Summit, VRMA, and Tealium and has contributed to Google and AdRoll’s customer advisory boards. Waters is a graduate of Boston College and The London School of Economics General Course.